WE XMAS Campaign '21
Creative Direction: Kim Pieneman
Art direction on set design: Daphne Westland
Spatial design & 3D visualisation: Paolo Faleschini and Mauro Berti
Photography: Marta Musial
Styling: Jip Bierings and Stefan Heijtlager
Make up & Hair: Ingrid van Hemert
Models: Aiysha Siddiqi, Bella Olguin, Roos Louwers, Tim Grupp, Darren O'Sullivan, Dominick Tavares
Kids: Jasmijn, Zosja, Dailey and TBD
Client: WE Fashion
Marketing Director: Patrick Martin
Visual merchandise manager: Jean Paul Pattiapon
Production: Nienke Postmus & Marcel Dijkhuizen
A series of 4 different magical settings that we made especially for WE Fashion's Christmas Campaign.
Another unique opportunity for us to create several new architecturally rendered scenes of a space,
inviting the customerinto a thoughtful illusion.
As a team, spatial designer Paolo Faleschini, photographer Marta Musial and I create super real aesthetically visuals
and play within the boundaries of surrealism and realism, completely blurring the line between these two worlds.
WE FASHION - XMAS'21 CAMPAIGN
Set Design & Art direction